Etisalat announced a strategic partnership with the travel technology company kitmytrip to formulate a business strategy and promote Etisalat's Visitor SIMs to incoming tourists via KMT partners across the globe and various local partners at multiple international destinations.

The partnership offers international tourists visiting the UAE a seamless service to book, collect and enjoy the complete suite of Etisalat tourist services. Etisalat and kitmytrip will make it possible for guests coming to the UAE to pre-book their preferred Etisalat tourist SIMs from a wide range of international travel agencies, travel websites or travel agents using kitmytrip's Infinity platform. On their arrival in the UAE, they can collect their SIM from any of the Etisalat retail stores across the country.

Mohamed Zakariya Al Hammadi, Director, Modern Trade, signed the agreement on behalf of Etisalat; and Saurabh Bhatnagar, Co-Founder, signed on behalf of kitmytrip, in the presence of senior officials from both parties.

Mohamed Zakariya Al Hammadi, Director, Modern Trade, Etisalat, said: "We are pleased to tie up with kitmytrip in a bid to enhance our services by increasing our presence in travel and tourism along with international airport destinations. This is ideal during Expo 2020 as millions of tourists are expected to travel to the UAE and would need a local mobile connection."

Saurabh Bhatnagar, Co-Founder, kitmytrip, said: "Under the partnership, kitmytrip will link its international network of travel partners with Etisalat's countrywide retail network. kitmytrip will enable the sale of Etisalat offerings across its international network, and will do SIM pre-bookings to be fulfilled through Etisalat's retail network."